Getting Ready For The Publishing Program

Hi there! 👋

If you’re reading this, that means you’ve applied to the **Appodeal

Publishing Program**. Each quarter, we accept a limited number of apps

to this program. 

We created a handy guide for running a soft launch UA campaign to help us evaluate app submissions from promising applicants.

This allows us to gather metrics consistently and evaluate each app fairly for program acceptance, with a focus on the retention rates of new users.

Follow this helpful guide on running a soft launch user acquisition campaign

to help your app qualify for the Appodeal Publishing Program.

Integration Steps

Here are your five action items to complete:

• Integrate Appodeal SDK
• Prepare Creatives for the Soft Launch
• Request Meta and MMP Connection
• Test Appodeal SDK Integration
• Run the Soft Launch UA Campaign